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Amazons Kindle 2 E-Reader wird bereits verschickt. Hier freut man sich über das schöne Packaging-Design und hier nimmt man das Teil gleich ganz auseinander. Derweil hat xconomy.com ein Interview mit dem E-Ink-Gründer Russ Wilcox, dessen Firma praktisch den Kern von Amazons E-Reader-Technologie produziert.

I co-founded E Ink with three fellows out of MIT and with Jerry Rubin, the founder of Lexis-Nexis. I wrote the business plan in my study, and got copies bound at Staples, and mailed it out through Kinko’s, and all that. I did all the things you should apocryphally do when you’re an entrepreneur. At the time, we had no idea it was going to take so long. It may be that naivete is your friend when you’re starting out in such a daunting venture.

We understood that it was probably going to take two years to make something that people wanted to buy. And in terms of making something that looked good, we did that. But what we didn’t see in the beginning, and learned over time, was that it would take another two years to go from something that looked good to something that would look good for many years under all operating conditions—in other words, to achieve stability and robustness. And then it would take another two years to get something that you could reproducibly manufacture, at an affordable cost point.

Kindling a Revolution: E Ink’s Russ Wilcox on E-Paper, Amazon, and the Future of Publishing (via /.)

rene27.02.2009 10:18